Understanding the peculiarities of the market and industry (cryptocurrency, NFT, Play to earn will be a big plus).
1 + years of experience with crypto projects
Knowledge of the principles of promotion, policies of bans, blocking, and the ability to work with the main social networks. networks and platforms – Twitter, Telegram, Discord – a must. Facebook, Instagram, Medium, Reddit, Bitkointalk (and similar forums) is desirable.
Proficiency in English at the level of Upper-Intermediate and above;
High level of communication skills, as well as the desire and ability to work in a team.
The presence of successful cases in the portfolio.
Deep understanding of the principles and techniques of digital marketing and growth hacking.
Responsibilities:
Development and implementation of marketing strategies;
Development, planning and management of marketing activities;
Budgeting, setting and monitoring the implementation of key KPIs and indicators (ROMI, CAC, LTV, CPA, CPL, etc.).
Creation and execution of content plans, as well as the formation of tasks based on the plan for a copywriter, designer, other team members / contractors;
Maintenance and promotion of accounts in social networks and platforms: Twitter, Telegram, Discord, Facebook, Instagram, Reddit, Bitkointalk (and similar forums and platforms);
Development and implementation of related marketing activities (such as contests, giveaways, etc.);
Analysis of trends and activities and new directions in the industry, for adaptation and operational use for our purposes;